Yesterday was a pretty momentous day for all of us here at G5. Amidst the flurry of preparations for the NAA Conference and Expo this week in Boston, we announced the welcome and exciting news that Yardi and G5 have formed a strategic alliance.
The agreement between the two industry leaders essentially brings together the best of two worlds, delivering products that span both the marketing and resident lifecycles. Yardi Resident Portal™ and Yardi Online Leasing™ now integrate seamlessly with a host of G5 services that drive prospective residents to properties.
The announcement is expected to be huge news at NAA, where both companies will be exhibiting.
G5 drives prospect interest and conversion with SEO-optimized websites, G5 SEM Manager (multifamily-specific pay-per-click advertising strategy), G5 Google+ Local Optimization (a managed service for maximizing this increasingly important marketing channel) and G5 Reputation Manager (a holistic tool for taking ownership of properties’ digital reputation across numerous ratings and social media sites). Full integration with Yardi Voyager™ provides real time pricing, unit availability, guest cards, applications and paperless online lease execution. Once prospects become residents they can pay rent online and enter maintenance requests.
Executives from both companies hailed the alliance as a boon for both the consumer and property manager. The combination of G5’s leading technology and lead generating opportunities with the multifamily industry’s premier multifamily real estate management system should lead to greater efficiency, happier residents and better business results.
If you think this sounds like a dream team, learn more by stopping the G5 (#347) and Yardi (#717) booths at NAA.