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Best Practices for Responding to Online Reviews

Posted January 2, 2019 by G5

According to Moz’s 2018 Local Search Ranking Factors, review signals are one of the fastest growing thematic signals for local search. David Mihm, founder of Tidings and former Director of Local Search Strategy for Moz said, “Whether the increased ranking is due to review volume, keywords in review content, or the increased clickthrough rate those […]

Customer review, Usability Evaluation, Feedback, Rating system isometric concept. Vector illustration

Speed Up Lease-up with Social Media

Posted December 26, 2018 by G5

One of the best lease-up tactics you can master is to introduce a new community to the neighborhood using social media. Social media allows you to make online connections with fellow business owners, restaurants and bars, entertainment options, and of course, prospects. Branded social media pages also allow you to take further ownership over what […]

Waiting for the taxi in Times Square New York, USA. Using social media.

Don’t Make These Social Media Mistakes in 2019

Posted December 19, 2018 by G5

Social media extends your reach and gives you the opportunity to engage with your audience in new and exciting ways. But simply attaching your business name to a Facebook or Twitter profile isn’t enough to guarantee success. You need to actively manage your social accounts to see a return on investment. Here are the social […]

Cropped shot of a group of friends using their phones together outdoors

Want to Create Demand? Focus on Your Reputation.

Posted June 27, 2018 by G5

There is an increasing number of Millennials moving out and Baby Boomers downsizing who are driving multifamily housing demand. So, if you’re wondering how you can attract these demographics to your property, the answer is your online reputation. Everyone from Gen Z through Baby Boomers check social media and review sites. Your online reputation is […]

Time to Verify Your Website with Facebook

Posted June 22, 2018 by G5

Your SEO strategy is one way that you ensure your business attains authority and trust with search engines. Managing your brand across social channels is a necessary part of your cohesive digital strategy. G5’s Facebook Partnership alerted us to the importance of verifying your website address, or domain, to ensure Facebook Business considers your a […]

Reviews and Search Engines: Essential Do’s and Don’ts

Posted June 20, 2018 by G5

Your business’s reputation online matters. More than 90 percent of people say that online reviews impact their purchase decision. Not only are people making decisions about whether to lease from you, they are also more likely to find your website if you have strong reviews online. In fact, 84 percent of customers trust reviews when […]

Managing Your Online Business Listings, Reviews and Social Media

Posted June 19, 2018 by G5

A Guideline for Senior Living Communities Potential residents and their loved ones are establishing trust with your community each time they interact with your brand. This is especially true in today’s digitally advanced age. More and more research and decisions are made online. You need to make sure that your business’ marketing and digital presence […]

Reviews = Revenue

Posted May 24, 2018 by G5

Word-of-mouth, the first social media platform, has become immediate and universal in the digital age. It also now carries more weight and directly impacts your bottom line. One negative review on an online review site drives away 30 new customers. Online reviews are one of the fastest and most trusted ways for customers to decide […]

Your Online Reputation Impacts Your Bottomline. Make Reviews Work For You.

Posted April 17, 2018 by G5

The digital age has shifted the buying process for the majority of consumers. Gone are the days when in-person word-of-mouth was the most trusted source of information. Consumers are now relying on information that’s available online to tell them what they need to know about a business, the new word-of-mouth. Every industry, from restaurants to […]

People Are Talking About You Online, Are You Listening?

Posted March 14, 2018 by G5

65% of adults between the ages of 50 and 64 and 41% of adults over the age of 65 use Facebook, most daily, according to the PEW Research Center. People are talking about you online, but are you able to easily see what they are sharing about their experiences with your community? When families visit […]

G5 2018 blog

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