In 2020, long term historical move-in seasonality and industry-trends were upended. So, with the historical trends marketing playbook thrown out the window, it became vital that your property’s or community’s marketing could pivot faster than you can say supercalifragilisticexpialidocious. And, like a data-driven MarTech partner we turned to the data, to understand demand trends in 2020.
This white paper unpacks what happened in 2020 based on Google and G5 data, and how we leveraged marketing technology to ensure our clients’ digital advertising gave them a competitive edge in the market.
Download the white paper today.