Zakk Adoum will be responsible for client expansion and new client acquisition

BEND, Ore. – January 26, 2021 G5, the leader in real estate marketing optimization, announced a new addition to its multifamily sales team. Zakk Adoum will serve as a regional sales director, responsible for client expansion and new client acquisition. Adoum will work with multifamily partners across the country to shape digital marketing strategy, analyze performance, and deliver a seamless customer experience.

“My goal is to build an exceptional sales team that is ripe with top talent in our space. This is a team of true consultants that are knowledgeable about digital marketing performance in the multifamily industry,” said Kristin Glascock, Vice President of Sales, G5. “We’re excited to have Zakk join G5 to provide top-notch service and solutions to our partners and prospects.”

Adoum has served the multifamily industry for more than 10 years, both at the asset level and as a supplier. Prior to joining G5, he held roles at Parcel Pending, Jetty, and RentPath, where he established strong relationships with leading national companies that provide value throughout the renter’s journey. Adoum, who has received multiple awards in the digital marketing space, has experience in creating and executing go-to-market strategies, resulting in meaningful ROI.

“G5 sets the standard for performance marketing within the multifamily space,” said Adoum. “I’m excited to apply my past experience to this new role, while also elevating my knowledge of digital marketing.”

About G5

As the leader in digital marketing optimization, G5 turns marketing into move-ins for multifamily properties. Through its scalable lead generation strategies, emerging technologies, and AI-based solutions, G5 delivers higher quality leads and better ROI. Founded in 2005, G5 currently provides marketing solutions for more than 8,000 properties and two million units throughout the U.S. and Canada. Based in Bend, Ore., G5 is backed by private equity investor PeakEquity Partners. Learn more at

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