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Get Ahead of the Top Marketing Trends for 2022

Posted October 5, 2021 by G5

We know, Labor Day feels like last weekend, and talking about 2022 feels…early. Our brains are still processing that somehow 2020 ended? And now somehow 2021 is almost over, too?! This has made many of us, marketers included, ask existential questions like, “what is time?!” So, if you just got your first pumpkin spice latte […]

Marketer pointing to a graph.

Digital Advertising + Automation: A Marketing Love Story

Posted September 23, 2021 by G5

Dear Tinkering,  It’s not you. It’s us. We’re tired. Every day, you’re constantly fiddling with teensy little changes…and, not to be a drag, but we have big, BIG, things to do for you, and your mixed signals are confusing us. Love,  Automation Okay, maybe that was a little dramatic, but you get the point. As […]

image of two people looking at a computer screen and laughing

Senior Living Metro Deep Dive

Posted September 17, 2021 by G5

We get it. After watching natural disasters and seeing how state-by-state regulations are impacting communities differently, we understand that you need to know what’s happening where you are, or more importantly, where your senior living communities are.  National-focused reports, while helpful for examining industry trends, aren’t always giving you an on-the-ground snapshot of the markets […]

two seniors drinking coffee together

Self Storage Metro Deep Dive

Posted by G5

We get it. After watching natural disasters and seeing how state-by-state regulations are impacting communities differently, we understand that you need to know what’s happening where you are, or more importantly, where your self storage facilities are.  National-focused reports, while helpful for examining industry trends, aren’t always giving you an on-the-ground snapshot of the markets […]

image of storage facility interior

Multifamily Metro Deep Dive

Posted September 16, 2021 by G5

We get it. After watching natural disasters and seeing how state-by-state regulations are impacting communities differently, we understand that you need to know what’s happening where you are, or more importantly, where your apartment communities are.  National-focused reports, while helpful for examining industry trends, aren’t always giving you an on-the-ground snapshot of the markets specific […]

Top down aerial view of Chicago Downtown urban grid with park. Late afternoon light

State of the Industry: Four Headwinds Facing Senior Living

Posted September 10, 2021 by G5

You’ve read the headlines, we’ve read the headlines. AND, we dove into data to make sense of some of the senior living-focused headlines. We believe data tells stories, and helps marketers and investors make informed decisions. That’s why we dug up data from G5, NIC, and Argentum to help us make sense of what is […]

Seniors walking on the beach in the wind.

ICYMI: G5’s Five Favorite NAA Sessions

Posted September 3, 2021 by G5

It’s a big bummer to miss out on valuable information. In case you weren’t able to attend NAA, we made sure to take college-style notes, so we could share our favorite sessions, and the associated takeaways with our multifamily friends. You ready? Let’s go! In no particular order, here were our favs.  Meet Gen Z: […]

Renters on a couch on their computer.

State of the Industry: Four Self Storage Need-to-Knows Made Simple

Posted by G5

Here’s the deal, over the last year there have been a lot of loud, noisy, headlines. We believe data tells stories, and helps marketers and investors make informed decisions. That’s why we dug up data from G5, the 2021 Self Storage Almanac, and the 2020 Self Storage Demand study to share relevant, timely, industry data. […]

Two people packing boxes to move.

State of the Industry: Four Headaches in Multifamily Housing

Posted August 26, 2021 by G5

It’s no secret what’s keeping multifamily investors, marketers, and decision makers up at night. Hint: it’s not their neighbors.  The effects of the past year rippled through our industry in a number of ways: investor funding, PropTech, property types, and construction timelines, plus the eviction moratorium.  Here’s the deal, we believe data tells stories. So, […]

Image of apartment building exterior.

#WinTogether: The Future of Real Estate Tech

Posted by G5

To our very important G5 Customers and Prospects: It’s official! Today marks an important day for G5’s role in the future of serving our multifamily, self storage, and senior living customers. As you may know, a few weeks ago G5 signed an agreement to be acquired by RealPage (backed by Thoma Bravo) and as of […]

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