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Connect with Senior Living Residents through Storytelling

Posted August 24, 2018 by G5

The senior living industry — and industry marketers — must be sensitive to the decision process seniors and their loved ones take before moving into a community. This process is highly personal, intimate, and reliant on a prospective resident’s individual health and emotional journey. In order to connect with that process, and each individual’s unique […]

why storytelling is important in senior living marketing

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