We will carefully represent your unique brand. We care.
We put our hearts into Senior Living.
When done poorly, digital marketing can represent a brand too generically. When done correctly, it makes your audiences feel connected to you. At G5, we make it our business to understand Senior Living inside and out so that our lead generation efforts, from website copy, to paid advertising, to content marketing, is customized and personalized.
We are stewards of your brand.
Senior Living communities offer a unique combination of care levels and services, so they deserve to stand apart from their competition. Our job is to understand your unique differentiation and ensure your branding and vision are realized. G5’s combination of products and creative services provide Senior Living with the latest technical advancements in lead generation while keeping a close guard on your brand personality.
Ready to Market with Confidence?
Learn how our various design and creative services represent your brand while also driving you exceptional leads.
Your users are online.
Seniors are often miscategorized as being offline. Although the statistics are lower for both the senior and the adult child compared to other generations, they are showing increased adoption rates. Digital marketing should consider your customers' journey so you can meet them where they are.
Don’t invest in a depreciating asset.
The G5 Marketing Cloud platform hosts all of our clients’ websites, analytics, and more in a secure environment with over 99.9% uptime.
The beauty of partnering with G5 is that your digital marketing will continue to stay ahead with ongoing improvements: SEO updates, for example, react to Google’s many algorithm changes, are made directly to the platform, and immediately benefit you.
The G5 Content Management System (CMS) positions you for the future. We make editing your website easy and fast, including adding new pages or even changing your color scheme. Stay relevant by altering your website to match current messages or to highlight your community events or holidays.
We invest in new designs and functionality and offer them to our clients at no additional cost through our CMS. Instead of budgeting for a large redesign every couple of years, enjoy our Anytime Redesign™ and take advantage of the latest trends in design and conversion, while looking amazing—anytime.
G5 went above and beyond to make the latest approaches and technologies available to us to help drive online referrals to our properties.Robin Craig, Corporate Director of Marketing, MBK
We heard your pain point—and responded.
Typically, digital marketing’s target is getting you leads and helping you convert them into customers. For Senior Living, we heard your need for more. The high rate of turnover in community staffing means your websites must also generate interest in your open job positions. We developed a careers widget that allows you to integrate with select systems and drive more careers traffic right to your door. By choosing a Senior Living expert as your digital marketing partner, you are offered features developed specifically to match your needs.