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Ask any marketer and they’ll tell you: content production takes time. And you expect to see a return on that investment. But to be successful marketing your content, you can’t just set it and forget it. Content Marketing Institute analyzed the traffic of its clients for a six-month period and found that 50% came from […]

Don’t just host the same, tired events at your community. Try something different to truly engage your residents.

G5 was recently named a Facebook Managed Partner, giving us access to a wealth of information that can benefit your digital advertising efforts.

Don’t get too stressed about your bounce rate. It’s more about the quality of visits, the intention of the page, and the action the visitor takes.

The holiday season is upon us, but that doesn’t mean it’s time to slow down your marketing efforts. It’s a great time for a year-end review, content creation, and testing to ensure your strategy will remain strong into the new year.

Use matching imagery to build trust with your target audience and fill your self storage facility fast.

Want to improve the quality of your leads? Invest in blogging to help prospective residents and their loved ones self-qualify for your senior living community.

The marketing funnel is a great place to start breaking down the buyer’s journey: awareness, interest, consideration, decision, and retention.

Content marketing is a nuanced, integrated marketing strategy designed to help you connect with your target customer base. Take your content marketing to the next level with these seven tips.

When it comes to digital marketing, success is not driven by SEO alone. Whether crafting a website, a landing page, or even a paid Google advertisement, there are a multitude of factors that contribute to the overall effectiveness of a campaign.