Self Storage Knowledge Hive
Renter Basics
SEO + DA:
Better Together
Website Accessibility
State of the Industry
Crowd-sourced Reputation
Data & Analytics
Renter Basics
Let’s start with an overview of the basics. Knowing what your renter wants and how to provide a memorable experience with your brand are key.
Checklist: UX Website Design Best Practices
Blog: Increase Revenue with Digital Marketing & Online Leasing
Blog: The Basics of UX Website Design
Knowing what renters want is the first step towards converting more website traffic into leases.
SEO + Digital Advertising: Better Together
There’s no pair quite like search engine optimization (SEO) and digital advertising. Here’s how they work together to engage renters and generate the best quality leads for your property.
Predictive Marketing: 5 Benefits for Self Storage Properties
Blog: We Belong Together: SEO & Digital Advertising
Blog: How To Achieve Predictable Marketing At Scale
Predictive Marketing allows you to make effective, data-driven marketing decisions by computing volumes of data that humans can’t keep up with.
Website Accessibility
Smart advice on how to engage more renters by making websites more accessible.
Checklist: Website Accessibility Checklist
Blog: Is Your Website Accessible To All
Blog: Website Accessibility in the Era of COVID-19
Webinar: Website Accessibility Basics
Accessible websites make the internet a better place for all users and strengthens your marketing foundation.
State of the Industry
The G5 Self Storage State of the Industry highlights how to utilize digital marketing tactics to stay out in front of the competition, better control and predict your marketing costs, and generate higher quality leads.
Report: Self Storage State of the Industry
Infographic: Self Storage Market Trends
Blog: Self Storage State of the Industry Report: 1H 2020
Blog: Impact of COVID-19 on Self Storage
50% of all online leases come in after business hours, resulting in approximately 3-5 additional leases every month per location.
Data & Analytics
Data & Analytics explores reporting and attribution for marketers, with a specific emphasis on Multi-Touch Attribution.
G5 Analytics: Use Data to Make Smarter Marketing Decisions
Essential Self Storage Marketing Metrics Checklist
Analytics for Marketers: Goals, KPIs, and Metrics
Marketing Attribution Explained
Multi-Touch Attribution Powers Predictive Marketing
Mining Actionable Insights From Reporting
G5 Analytics combines marketing metrics from across channels into a single platform.