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Display Advertising Coming on Strong – But Don’t Neglect Search Just Yet

Posted January 13, 2016 by G5

This week eMarketer released a study on digital ad spending trends which projects that display advertising spends will eclipse search advertising for the first time in 2016.

Avoid HiPPO Attacks with Data-Driven Design

Posted December 16, 2015 by G5

If you approached your website design like many organizations today, there’s a good chance you based your decisions less on facts and more on the instincts of the HiPPO.

What You Need to Know about Yahoo’s Partnerships with Both Microsoft and Now Google

Posted December 2, 2015 by G5

Yahoo and Microsoft originally formed a partnership in 2009 in an effort to reduce Google’s search stronghold in the United States market: 65% of US search market share at the time.

G5 Recognized in OUTSIDE’s Best Places to Work 2015

Posted November 15, 2015 by G5

G5, the leader in maximizing digital marketing effectiveness for the property management sector, today announced it has been named to OUTSIDE Magazine’s Best Places to Work 2015.

Google’s Latest Change Isn’t Human

Posted October 6, 2015 by G5

Last week, Google announced their Q3 results: and they were outstanding.

Google Updates Local Search Results Page

Posted August 23, 2015 by G5

Last week, Google made a local search update to change the appearance of the “map pack” in the Search Engine Results Page (SERP).

A Letter From Dan Hobin, Our CEO, to G5 Customers

Posted August 11, 2015 by G5

76 million Investment

G5 Raises $76 Million Investment Led by PeakEquity Partners

Posted by G5

Investment from PeakEquity Partners

Google Announces Renaming to Alphabet, But a Rose by Any Other Name Still Has Thorns

Posted by G5

Google Name Change

Use Digital Marketing Strategies to Withstand the Next Downturn

Posted July 15, 2015 by G5

In the current climate of higher occupancies there is a tendency to drop sail and float along with the easy current, to enjoy the rewards without taking steps to plan for success in the long term.

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