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Why We Never Say ‘Facility’ in Senior Living
Posted October 4, 2017 by G5When writing about senior living communities, it’s important to choose your words carefully.
Leveraging G5’s Premier Partner Status Through the Google Hack-a-thon
Posted September 19, 2017 by G5How G5’s Premier Google Partner status helps the Digital Advertising team stay up-to-date with rapidly changing best practices, and how we’re leveraging these changes for customer success.
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Your Community is Unique — How to Find the Right Partner
Posted September 14, 2017 by G5Finding the right partner to market your senior living community can be difficult. At G5, we have both the experience and expertise you need to successfully market your community.
Finding New Customers With Similar Audiences
Posted September 13, 2017 by G5Google’s new Similar Audiences for Search will help G5 clients to find new customers who share similar search behaviors as their existing website visitors.
Recruit the Right Staff with Facebook Ads
Posted September 5, 2017 by G5Give your recruiting the boost it needs with Facebook Advertising.
Attract Talent in a Competitive Caregiver Labor Market
Posted August 28, 2017 by G5Is attracting and retaining top talent keeping you up at night? It is for many of our clients in the senior living industry, and with good reason. Learn how G5 can help you attract qualified caregivers to your career site.
What you need to know about 3 Google My Business (GMB) updates
Posted August 25, 2017 by G5Get the latest on Google My Business (GMB) changes including Posts, Sites, and Messaging so you can stay on top of this important marketing channel.
Increase Senior Living Occupancy with these 5 Simple Truths
Posted August 22, 2017 by G5If your communities are missing out on valuable occupancy, consider revamping your marketing strategy with these 5 simple truths.
What is Google Analytics and How to Use It
Posted August 21, 2017 by G5Looking for the best way to understand your website data? Google Analytics (GA) is an incredibly powerful tool that tells you vital information about your visitors.
How to Map Your Content to the Buyer’s Journey
Posted August 6, 2017 by G5The marketing funnel is a great place to start breaking down the buyer’s journey: awareness, interest, consideration, decision, and retention.
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