Stay ahead of the market with our industry updates.

Successful SEO consists of many levels. And, like all well-built structures, no SEO strategy can succeed without a quality foundation to rest upon.

Times are changing, and a new generation of renters is helping to reinvent the multifamily industry.

Have you ever chosen one product over another just because you liked the name? Here’s how a name becomes a brand.

When it comes to digital marketing, success is not driven by SEO alone. Whether crafting a website, a landing page, or even a paid Google advertisement, there are a multitude of factors that contribute to the overall effectiveness of a campaign.

Commercial real estate vacancy is expected to decrease in 2017, but only in certain areas — and multifamily housing is not one of them.

Feeling overwhelmed by all the data in your Google Analytics account? You’re not alone. Information overload is real, and if you don’t know where to start, it can derail your entire digital marketing campaign.

our website is a key aspect of your brand and your lead generation. It signals to your audience who you are, your professionalism, and the experience they can expect from living at your apartment.

G5 landed the top spot in the state of Oregon on CB Insight’s map of the most well-funded tech startups by state.

In The Evolution of Google’s Playing Field, we discussed the recent progression of Google Search at a high level. Here, we take a deeper dive into the specifics of those changes, and provide key takeaways on optimizing for local search.

Being able to clearly communicate your message to the right person at the right time is also known as marketing magic. In order to create marketing magic, you need four key ingredients.