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Why Google’s Responsive Display Ads Should Be Included in Your Digital Advertising Strategy
Posted February 12, 2017 by G5Recently, Google rolled out a new ad format on the Google Display Network (GDN). Responsive ads come as a huge relief to digital advertisers thanks to the flexibility they offer along with the ease of setup.
G5 Chalk Talk: Intro to Integrated Marketing and Coordinating Your Strategy
Posted February 9, 2017 by G5Learn how to integrate your marketing strategy to meet your audience with they are by coordinating your efforts.
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Infographic: Understanding the Creative Discovery Process
Posted February 6, 2017 by G5It takes more than a responsive website to stand out from your competitors. You need a design that resonates with your user; one that draws them in and ushers them along the path to conversion.
The Evolution of Google’s Playing Field
Posted February 1, 2017 by G5For our SEO team, nothing gets past the gate without a thorough inspection, including those small shifts in search functionality that fly under the radar to most people.
The 7 Fundamentals of Integrated Marketing
Posted January 29, 2017 by G5Integrated marketing means taking all your marketing efforts and coordinating them so everything you do aligns with your goals, message, and theme to meet your audience wherever they are.
5 Reasons Why Your Brand Needs Both Digital Advertising and SEO
Posted January 25, 2017 by G5It’s more important than ever for your website to excel in two areas: providing quality information to develop customer relationships, and ensuring that you’re highly visible in search results in order to draw in potential clients
Infographic: Why Digital Advertising and Search Engine Optimization Work Together
Posted January 24, 2017 by G5It’s time to scrap the idea that Digital Advertising and SEO are separate.
How to Develop Your Brand Personas
Posted January 19, 2017 by G5Every piece of your digital marketing strategy relies on understanding and cultivating your audience, specifically the different target personas.
10 Tips for High Quality Video Production
Posted January 18, 2017 by G5For a dynamic, SEO-friendly website and online marketing presence, video content has become crucial.
5 User Experience Pointers for Simpler, Better Navigation
Posted January 11, 2017 by G5Good website navigation tells readers exactly what they can find and how to get there, and avoids cluttering things up with too much information.
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