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Climate-Controlled Storage: The Great Debate

G5 Posted December 7, 2018 by G5

Development of high-end self storage properties is on the rise, and so is the proliferation of climate-controlled storage units – or some version of them at least. What many owners and operators don’t know however, is that self storage units must meet very specific requirements to constitute as climate controlled. It is common throughout the […]

Empty open door self storage unit for rental

The Senior Living Tech Trends You Need to Watch in 2019

G5 Posted December 5, 2018 by G5

What role does technology in your communities? If you are not watching senior living tech trends, now is the perfect time to start. There are a host of emerging applications and services designed specifically for senior living communities, residents, and caregivers. These tech-based programs recognize that many seniors may have limited contact with their former […]

Senior man watches content on a pair of VR glasses (virtual reality).

How to Use Digital Advertising to Recruit New Employees

G5 Posted December 3, 2018 by G5

A tight job market is a sign of a healthy economy, but it can make finding skilled employees a lot more difficult. The year-to-date job growth has outperformed last year and there are far more job openings than job seekers (7.1 million job openings versus 6.0 million job seekers). The overall unemployment rate is down […]

Five candidates waiting for job interviews, front view, crop

As Unemployment Falls, the Demand for High-End Apartments Rises

G5 Posted November 30, 2018 by G5

As the national unemployment rate continues to decline, strengthening all job sectors and demographics, the multifamily industry is improving right along with it. The number of renters has reached an all-time high and demand has matched supply, unit for unit, for years. Luxury apartment demand, in particular, is driving oversupply and competition for Class A […]

Balcony of Modern Building at Night in London

Top 10 Reasons You Need a Front-End Marketing Partner

G5 Posted November 28, 2018 by G5

The right marketing partner elevates your brand, helping you reach more prospects across all channels. If your in-house marketing team is limited by time and expertise, or if you feel like you’re losing control to a full-stack operation, it’s time to consider a front-end marketing partner. The key word here is partner – you don’t […]

Closeup side view of African american woman and red hair caucasian guy working late at an IT office. They are checking the lines of the code and trying to find the error.

New Search Ad Position Metrics You Need to Know in 2019

G5 Posted November 26, 2018 by G5

Google is at it again, this time changing the game by introducing four new search ad position metrics. Whether you run your own paid search ads or contract out to a professional marketing partner, it is important to know where your ads appear on a search results page and the impact it has on ad […]

Shot of a group of programmers working on a computer code at night

How G5 Gave Back to Bend in 2018

G5 Posted November 19, 2018 by G5

Those of us who work at G5 know how lucky we are to work for a company that cares deeply about its community. Bend, Oregon, is a special place filled with special people. Sometimes, those people need help, and as one of the largest employers in town, we feel it is our corporate responsibility to […]

G5 at Heaven Can Wait

Increase the Value of Your Self Storage Property with These 5 Tips

G5 Posted November 16, 2018 by G5

Are you actively maximizing the value of your self storage property? Whether the answer is yes or no, there is always more that can be done. Let’s look at your property as a whole to learn value-add methods that work inside and out, throughout your community, and online – all while increasing your NOI. Property […]

self storage isolated on white background

Three Myths About Softening Multifamily Markets

G5 Posted November 14, 2018 by G5

It’s true: rents are beginning to stabilize and soften in many markets. However, this does not mean that the multifamily industry as a whole is softening and in decline. The number of renters nationwide have reached an all-time high and the industry continues to outperform other real estate sectors. These are the three main myths, […]

Manhattan bridge seen from a brick buildings in Brooklyn street in perspective, New York, USA. Shot in the evening

How Millennials Are Saving Real Estate Rentals

G5 Posted November 12, 2018 by G5

From department stores to diamonds to bars of soap, millennials have been credited with killing dozens of industries and brands. But it’s not all bad news: this forceful group also has the power to reboot and save a product or idea – like the rental industry. Millennials are expected to be America’s largest generation by […]

Young beautiful tourist couple enjoy sightseeing in Kuala Lumpur, Malaysia

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